Globalism and Over-Touristification in Barcelona — the case for a steep Tourist Tax!

Tourists, street vendors and rickshaw cabs are destroying Barcelona, and it is really time for them to go home.

Screenshot 2019-03-22 11.11.09.pngLast weekend I visited Barcelona for the first time in close to a decade. While the combination of big city and beach remains irresistible (and not matched by many other places, at least not in Europe), the city is becoming seriously overcrowded by tourists and risks collapsing under the weight of its own success, (if it can be called a success).

8,9m tourists stayed in Barcelona hotels in 2018, up 7m from 1990, and that is not even counting the multitudes lodging with AirBnB — in licensed as well as unlicensed accomodation (which the city government has instituted a crackdown on). According to The Daily Telegraph 32m tourists visited the city in 2016, the discrepancy explained by the fact that 23m were day-trippers.

One can see in the news that the locals have clearly had enough, with stories of attacks on tourist buses, hotels and graffiti – such as one on the ground before the Sagrada Familia: “TOURIST GO HOME!”

On the Monday, after rebooking to an evening flight, I had a pleasant and calm promenade. But during the weekend the streets are so overcrowded one can hardly navigate the narrow paths between all the fake goods of the street vendors, without being mowed down by one of the many rickshaw cabs or electric scooters terrorising pedestrian areas.

Barcelona’s problems are caused by its popularity. But the situation has reached breaking point. The city council must surely be asking if it’s worth allowing hordes of pot-smoking hipsters, surprising numbers of Goth people and endless armies of overweight Ryanair and cruise ship tourists filling up the city’s streets and beaches like a blob of stranded walruses?

The average foreign tourist spends around €1.100 per stay in Barcelona, corresponding to approx. €185 per day according to the Spain’s statistics office INE, (NB these numbers wary wildly from different sources). Tourism is clearly an important revenue source for the city, but is all of it worth it? A significant share of the portion must go straight to the pockets of the illegal street vendors hawking fake Gucci and Louis Vuitton bags, Nike sneakers, jewellery and sunglasses. (Otherwise they wouldn’t have been there. Where most of the street vendors in Spain previously have been Senegalese, many of those in Barcelona now seem to come from countries such as India or Bangladesh). And even more of the tourists’ money must obviously go to the global monoculture McDonald’s’ and Starbucks’, Nike stores and H&Ms that have crowded out local cafeterias and lifestyle from the city centre, as in so many other charmless cities.

Barcelona could probably reduce tourist traffic drastically — perhaps by as much as half — without losing that much tourism revenue. And visiting the city would then be an altogether more pleasant experience.

The Catalan government implemented a tourist tax in 2012. But the maximum rate is only €2,25 per day. In 2015 the tax raised €23m for the city of Barcelona – a meaningful amount but less than €1 per visitor (counting in the day-trippers).

The case can easily be made for a significantly steeper tourist tax. Enjoying the cultural treasures of a city like Barcelona is not a human right, if you are not willing to pay for the privilege. One-day-visiting cruise passengers are especially parasitic and should be forced to fork out much more than the €2,25 rate they are currently paying.

How high should the tourist tax go? Based on the anecdotal evidence gathered on my recent trip it should be high. A round €100 does not necessarily sound unreasonable at first blush. Or even higher? That would be radical and to some degree undemocratic. But something must surely be done to prevent great cities like Barcelona from dying the death of over-touristified monoculture “shitholes”.

 

The Tragedy of Lofoten’s Tourism Commons

Quite a lot of Norway coverage in the FT this weekend.

And an excellent longer read by Nordic correspondent Richard Milne on the “Battle for Norway’s Soul,” over the controversial question if Norway should open up for oil exploration in Lofoten, Vesterålen and Senja (LoVeSe) or leave the hypothetical 1,3 billion barrels of oil untouched under the surface.

The article gives a good summary of the warring viewpoints in what is really a quadripartite conflict putting the interests of the oil industry, the fishing industry and the tourism sector against each other, while all three industries also face stiff resistance from the environmentalist movement.

I will not take sides in the oil question in this post, but only have some brief comments on the tourism question. The tourism sector in Northern Norway suffers from an obvious tragedy of the commons, with already very visible negative effects; high environmental costs yet low economic benefits.

  • There has without a doubt been quite a quality improvement in the Norwegian hospitality sector in recent years, with new accomodation and dining supply offering more than the typical Norwegian bare minimum service. Still, the high end of the Norwegian hospitality sector remains woefully underdeveloped. If Lofoten had been in Sweden and run by Swedes the region’s tourism income would probably have been twice as high, at least.
  • As the 80 year old artist/environmentalist Tor Esaissen sensibly points out Lofoten tourism cannot and should not be a mass market product. Even though it is in some way in conflict with egalitarian Norwegian values, Lofoten must be an expensive high-end tourism product. The product is based on its raw natural beauty. Too large tourist crowds will destroy that appeal.
  • The ideas of a tourist tax, maximum visitor quotas and/or minimum spending requirements are therefore radical but interesting, and worthy of serious consideration.
  • It obviously makes very little sense to have large numbers of camping tourists, who quite literally cover the landscape in shit, while leaving little money behind. The number of visitors allowed to camp in their cars or out in the open for free should be severly limited.
  • Norway must capitalise on the rising trend in avantgarde/explorer/“self realisation” tourism which generates high revenue per tourist while limiting the number of visitors. That is a way more sustainable route than continuing to let in hordes of visitors who spend minimal amounts of money. In order to achieve this there must of course be a product and service offering for visitors to spend money on, from high-end cruise travel, boutique hotels, experiences and exploration activities. In this domain the Norwegian hospitality sector probably still has much to learn from leading destinations, even though there has been a marked improvement in recent years.